About Us
We believe in weaving a future that respects both tradition and the planet. Abrawan is not just a name; it represents a community of skilled artisans who carry forward the timeless craft of handspinning and handweaving. Each product is thoughtfully created using age-old techniques that require no electricity, staying true to nature and its rhythms. What sets Abrawan apart is our unwavering commitment to sustainability. Our artisans use only handmade tools, ensuring that every piece is produced with care and intention. Unlike mass production methods that harm the environment, our philosophy is rooted in “production by mass, not production in mass.” This means we value the collective effort of our artisans, who craft each item with passion and precision, without compromising on quality or the environment. Our products are completely free from toxic waste, offering a sustainable alternative to modern manufacturing processes. We firmly believe that sustainability begins with mindful creation—by managing waste responsibly, minimizing carbon emissions, and embracing natural materials that honor the earth’s integrity.
At Abrawan, we nurture Mother Earth like a baby—gently, lovingly, and with purpose. Our mission is to make a positive impact, one handwoven creation at a time, while preserving the rich heritage of Indian artisanal craftsmanship for future generations.
Weaving: An Art Passed Through Generations
India’s Rich Textile Legacy
India stands as one of the richest nations in terms of art, craft, and cultural heritage—especially when it comes to handicrafts. Rural Bengal, in particular, has always been a leader in the weaving tradition. Muslin, one of the finest and lightest hand-spun, hand-woven fabrics made from natural fibre like Cotton, continues to be woven in parts of West Bengal. While Bangladesh is widely known for its Jamdani tradition, India proudly holds the Geographical Indication (GI) tag for Banglar Muslin.
Abrawan: Honouring the Hands That Weave
At Abrawan, we collaborate with artisans from rural Bengal—custodians of a heritage that has been nurtured over generations. Their unmatched skill and devotion bring muslin to life with an artistry rooted in love, patience, and precision. Each muslin product is a reflection of human touch—crafted not by a single hand, but by a collective process involving pre-loom artisans, spinners, weavers, and dyers. Just as it’s difficult to draw a perfect circle by hand each time, muslin too resists machine-like precision. But therein lies its beauty—no two pieces are ever exactly the same, and that’s what makes each one special. Our work is not just about textiles—it’s about valuing the journey, the skills, and the many human stories behind each product. When you hold a piece from Abrawan, you’re holding a fabric/cloth of legacy, labour, and love—something that cannot be measured in monetary terms alone.
ABOUT HANDSPUN PRODUCT :
Most people recognize weaving as the art of creating fabric or cloth, but what many may not know is that an essential step precedes it — spinning. Spinning is the transformative process of converting natural fibers like cotton, silk, or wool into yarn, which then becomes the foundation for weaving. In today’s world, spinning is typically done by high-speed machines to meet mass production demands. However, at Abrawan, we honor a different philosophy. We embrace the slow, meditative process of hand spinning, using minimal or no machinery. This traditional approach not only preserves the authenticity of the craft but also celebrates the human touch in every strand of yarn we create. Spinning by hand is a meticulous and time-consuming art. It involves drawing out fibers and twisting them into a continuous thread, which is then gathered and spun into yarn. This yarn is the essential ingredient for weaving, where it is interlaced to form cloth. While weaving can be done both by hand (on handlooms) and by machines (on power looms), Abrawan takes pride in sticking to handwoven methods. Our artisans pour patience, skill, and heritage into each piece, ensuring that the final product is not only beautiful but also ethically and sustainably made.
At Abrawan, we invite you to experience the difference. When you touch and feel our products, you’re not just seeing fabric—you’re connecting with the story of human craftsmanship, the tactile journey from raw fiber to exquisite textile, all created with respect for nature and tradition. Experience Abrawan: Where every thread tells a story of care, patience, and timeless artistry.
About the Founder
Prerona Das Roy, Our founder of Abrawan, which is dedicated to reviving and promoting Bengal Muslin and other traditional handmade fabrics of India. Her passion for hand spinning and hand weaving began at an early age, deeply influenced by her mother, a Hand Spinning activist. Prerona strongly believes that hand spinning is crucial for sustainable living and that the intricate art of weaving the finest counts of muslin is something machines can never replicate. Through her extensive travels across India, she has gained deep insights into the country’s rich reservoir of art, culture, and craftsmanship. She envisions digitalization as a powerful tool to bridge the gap between the makers and buyers, fostering transparency and connection within the ecosystem.
Under her leadership, Abrawan emphasizes sustainability at every level—from sourcing cotton to dyeing, spinning, weaving, and creating the final product—aligning with the Make in India initiative and promoting indigenous manufacturing. Prerona’s mission goes beyond business; it is a social initiative aimed at supporting local artisans and weavers, preserving India’s heritage crafts, and encouraging self-reliance through local businesses. Her commitment to handmade production and sustainable living not only uplifts traditional communities but also inspires a broader movement towards ethical fashion and a more equitable future.











